Published: January242018

What’s ImaginApulia

Imagine a new Puglia

In this first article of ImaginApulia’s blog, you’ll find out what is ImaginApulia, which is our story starting from the experience we lived abroad and why you should follow us if you’re planning a trip to Puglia.

So, let’s start!

Here are Daria and Roberto, crew chiefs of this vessel named ImaginApulia.

For those of you who are wondering: what is ImaginApulia? You must know that this first page of our logbook is just about that, answering all (almost) the questions you may have on us and our project.

When was the idea born and who are we?

Daria is a Visual Designer and Content Strategist; Roberto is a Video Maker and Photographer, a real creative!

We are Apulians with a past in art and culture, and an incredible experience abroad in our hearts, that has written our future in Puglia.
In 2015 we landed, as European Volunteers, in the frozen country of Finland.

We have been one year in a small, rural, but very typical town called Kärsämäki, around 200 km far from the polar circle. There, in a place where there are more trees than people, where nature is still the whisper of souls, there, we have understood a lot.

After that, we moved to a bigger city in southern Finland, Turku. Even if we loved Turku, for the first time, we started thinking about coming back to Italy.

We suddenly started to be aware of our origins, our native land, and all we left. Living in our little 35square meters flat, we were every day more and more melancholic, and we also started thinking about how to direct all those feelings to an idea, a simple idea that was growing up in our minds.

Living abroad could be hard, but it gives you a lot of different emotions and rewarding experiences. The most difficult proof we faced was coming back to Italy, and we had in mind that idea which needed to be perfectly designed.

You know life is full of surprises and one day, a normal boring day, like any other, we found the answer to our question: how to realize our idea and finally come back to Italy?

The story continues with lots of studies, bureaucracy, and waitings, despite everything ImaginApulia was born on the 25th of September 2017.

What’s ImaginApulia?

ImaginApulia is an innovative container, a visual archive, a different way to live our land, Puglia Region, seeing it through the people that work in here and give to it all their passion.

Being addressed to all the tourist facilities ImaginApulia is a web portal that aims to promoting the territory, breaking down the communication barriers, and supporting self-made holiday planning.

ImaginApulia is a community of people who like to be part of a magnificent experience that is Puglia, enjoying all the great authentic Apulian excellences.

Why ImaginApulia?

Visual communication is the present, and it’ll be more and more immersive: people prefer to watch a video than read a long information text.

We believe in the power of images and imagination.

So, ImaginApulia slices off the standardization of a usual Online Travel Agency and shows you the peculiarity and authenticity of any tourist operators by video and pics.

Just two minutes of your time to look at a hotel or a restaurant to instantly understand if it’s the perfect place for your holidays.

What can you do with ImaginApulia?

ImaginApulia helps you to make your itinerary built on your needs and by yourself.

That’s why ImaginApulia makes easier your Apulian trip.

In the end, on this blog, you’ll find out some tips to hang around Puglia, to visit places that are not into the guides, or how and where to eat Apulian delicatessen.

If you are looking for living the emotions of Puglia by its traditions, unicity, landscapes, cities, culture, and experiences, get on board.

Sign up, sign your faves, start your connections, and follow us on Facebook and Instagram.

Would you like to share this post on your social pages?

You can easily do it, click on the icons at the bottom of the article.

If you’d like to know more about us and how ImaginApulia was born: read our story here.

Thank you!

With much love and passion.

ImaginApulia’s team.


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The tale of the Two Sisters

Traveling on the Apulian Adriatic coastline, in a few km from Lecce city, you’ll reach the marine area of Torre dell’Orso and the most famous Two Sisters Beach | ita: Spiaggia delle Due Sorelle.

  • Two Sisters Beach - Spiaggia delle Due Sorelle | Torre dell'Orso | Lecce | Salento | Puglia
  • Two Sisters Beach - Spiaggia delle Due Sorelle | Torre dell'Orso | Lecce | Salento | Puglia
  • Two Sisters Beach - Spiaggia delle Due Sorelle | Torre dell'Orso | Lecce | Salento | Puglia
  • Two Sisters Beach - Spiaggia delle Due Sorelle | Torre dell'Orso | Lecce | Salento | Puglia

Are you curious to know something about that singular name?

Well, there is a nice and a bit sad tale behind the Two Sisters Beach | ita: Spiaggia delle Due Sorelle. This gives the location a huge air of mystery.

This marine area is very fascinating. Reachable walking through a little Mediterranean Maquis forest, under the cliffs there’s a sandy beach 800 meters long.

Slight white sand, clear turquoise seawater, warm enchanting sun, everything in the same stunning place.

But probably you’re still thinking about the tale, so, I’m going to tell the story.

The tale of the Sisters

« The tale says that once upon a time, two young sisters were living in the Salento area. They were very hard workers, and they had never seen the magnificence of the sea.

One day, to counteract the hot summer, they went toward the seaside for the first time. Well, they were so much fascinated by the amazing view they got there that the younger one dived from the cliff into the water. At that point, the eldest sister tried to save her, but it was too late.

They couldn’t get back to the shore. The Gods, looking at them: alone, desperate, and cute, decided to turn them into two beautiful rocky stacks in the middle of the sea.

A fisherman, while walking nearby, just saw two rocks rise from the sea. Since that day, the beach is known as Two Sisters Beach. »

The tale is very magical but a bit sad, and once there, it’s really hard to don’t get emotional.

Then, the clear seawater just completes the landscape.

Two Sisters Beach and Torre Dell’Orso

The Two Sisters Beach| ita: Spiaggia delle Due Sorelle | is located in the marine area of MelendugnoTorre dell’Orso. For the sake of completeness, we have to say that also this name has got a charming little story.

In this case, the name Torre dell’Orso, which literally means Bear Tower, derives from the sighting tower by the sea.

Then, on the cliff under the tower, there’s a rock shaped like a bear by the erosion.

  • Two Sisters Beach - Spiaggia delle Due Sorelle | Torre dell'Orso | Lecce | Salento | Puglia
  • Two Sisters Beach - Spiaggia delle Due Sorelle | Torre dell'Orso | Lecce | Salento | Puglia
  • Two Sisters Beach - Spiaggia delle Due Sorelle | Torre dell'Orso | Lecce | Salento | Puglia
  • Two Sisters Beach - Spiaggia delle Due Sorelle | Torre dell'Orso | Lecce | Salento | Puglia
  • Two Sisters Beach - Spiaggia delle Due Sorelle | Torre dell'Orso | Lecce | Salento | Puglia

One day trip

If you want to get a fantastic and cool experience traveling on the Adriatic coastline, start your trip having a good breakfast in Lecce.

We advise you to ask for a pasticiotto and a caffè leccese: you’ll love them from here to the moon and back!

Then, drive from Lecce to Roca Vecchia village, where the amazing Poetry Cave | ita: Grotta della Poesia | awaits you for a nice dive.

After that, run towards the Two Sisters Beach | ita: Spiaggia delle Due Sorelle | to get a relaxing swim into one of the most beautiful seas of Puglia.

In the end, reach Torre Sant’Andrea to admire the stunning view of The Sea Stacks of Sant’Andrea | ita: I Faraglioni di Sant’Andrea .

But if you have still time, don’t miss the weird landscape of the Bauxite Cave | ita: Cava di Bauxite | quite close to Otranto.

You can easily do this little itinerary on a one day trip. From the morning to the night on the southern Adriatic coastline of Puglia.

We did it and you find an article about our Road Trip in Salento on the blog!

Would you like to start your trip? Enjoy your One day trip to Salento!

Click on the map below to directly get the direction.

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Big news for you!

We’ve opened the first Puglia Poster Store!

We deliver posters in Italy for now, or you can catch them in Bari.

Starting from September 27th

Let us know if you live in the US or a European country and want to make an order.

We’ll set it up!